Customer Centric

360° MARKETING - FROM THEORY TO PRACTICE - GET EXAMPLES AND TIPS !

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Entries from February 2010

360° Marketing Trends for 2010: Dior, Etam, Coca Cola, Lufthansa, Foursquare, Sephora, Body Shop

February 28th, 2010 · 4 Comments

This posts highlights some 360° Marketing Trends for 2010. 5 directions are illustrated by concrete examples from Coca Cola, Sephora, Body Shop, Dior and other brands. It gives some tips on how better connecting on-line and off-line brand’s initiatives.

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Tags: 360° Marketing · Consumer goods · Customization · E-commerce · Fashion · Luxury industry · Selective retail · Social media