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Entries Tagged as 'Buzz marketing'

#2 Social Media Marketing Series:How to effectively engage consumers on a branded Facebook Page?

July 31st, 2010 · 2 Comments

This article is the #2 covering the learnings and tips on marketing activities on Official Facebook Pages:. 8 brands and sectors are analyzed: Sephora, Louis Vuitton, Jaeger-Lecoultre, Innocent Smoothies, Salomon, Etam, Starbucks and Kiehl’s.

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Tags: 360° Marketing · Buzz marketing · Fashion · Luxury industry · Selective retail · Social media

#1 Social Media Marketing Series- How to animate effectively a Branded Fan Page on Facebook?

May 31st, 2010 · 2 Comments

This article is the #1 out of 2 covering the learnings and tips on marketing activities on Official Facebook Pages:. 8 brands and sectors are analyzed: Sephora, Louis Vuitton, Jaeger-Lecoultre, Innocent Smoothies, Salomon, Etam, Starbucks and Kiehl’s.

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Tags: 360° Marketing · Buzz marketing · Consumer goods · E-commerce · Fashion · Luxury industry · Selective retail · Social media

Worldwide Ranking of Social Networks: Top 3 by country - Facebook, Mixi and others!

December 24th, 2009 · No Comments

This post provides readers with a global picture of Top 3 leading social networks in major countries over the world.

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Tags: 360° Marketing · Buzz marketing · Social media

Buzz Marketing Series #4 - Asylum 626 vs Hotel 626…Which one does generate more buzz?

November 29th, 2009 · 2 Comments

This article compares results of the Buzz campaigns launched by Doritos with advergames: Asylum 626 (2009) and Hotel 626 (2008).

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Tags: 360° Marketing · Buzz marketing · Consumer goods · Fashion

Is it real or virtual? A unique and innovative product experience

October 31st, 2009 · No Comments

This post illustrate new trends in merchandising with an example of touchable holography.

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Tags: 360° Marketing · Buzz marketing · Selective retail