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Entries Tagged as 'Buzz marketing'

Development of social media vs consumer experience: Where is the good balance?

February 28th, 2011 · No Comments

Some 2011 facts on social media and consumer engagement.

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Tags: Buzz marketing · Social media

Brand Management through Social Media: insights from FutureLab, FullSix and Socialmediainfluence

October 31st, 2010 · No Comments

Interesting learnings on brand management and social media based on concrete examples.

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Tags: 360° Marketing · Buzz marketing · Social media

#2 Social Media Marketing Series:How to effectively engage consumers on a branded Facebook Page?

July 31st, 2010 · 2 Comments

This article is the #2 covering the learnings and tips on marketing activities on Official Facebook Pages:. 8 brands and sectors are analyzed: Sephora, Louis Vuitton, Jaeger-Lecoultre, Innocent Smoothies, Salomon, Etam, Starbucks and Kiehl’s.

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Tags: 360° Marketing · Buzz marketing · Fashion · Luxury industry · Selective retail · Social media

#1 Social Media Marketing Series- How to animate effectively a Branded Fan Page on Facebook?

May 31st, 2010 · 1 Comment

This article is the #1 out of 2 covering the learnings and tips on marketing activities on Official Facebook Pages:. 8 brands and sectors are analyzed: Sephora, Louis Vuitton, Jaeger-Lecoultre, Innocent Smoothies, Salomon, Etam, Starbucks and Kiehl’s.

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Tags: 360° Marketing · Buzz marketing · Consumer goods · E-commerce · Fashion · Luxury industry · Selective retail · Social media

Worldwide Ranking of Social Networks: Top 3 by country - Facebook, Mixi and others!

December 24th, 2009 · No Comments

This post provides readers with a global picture of Top 3 leading social networks in major countries over the world.

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Tags: 360° Marketing · Buzz marketing · Social media