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B2B or B2C, Is it a question? The role of social media in B2B

May 29th, 2009 · 8 Comments

This article provide readers with an analysis of role of social media in Business to Business. A Forrester reasearch is the opportunity to review interesting initiatives from Dell, Comcast or Orange Business TV.

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Tags: 360° Marketing · Business to Business · Buzz marketing · Customization · E-commerce · Social media

The tailor-made solution for your administrative tasks: Insinger de Beaufort - Private banking & exclusive services

December 3rd, 2008 · No Comments

This article illustrates how a bank can provide their clients with a very simple, effective and powerful service: The Shoe Box.

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Tags: Banking · CRM · Customer Support · Customization