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Social Media Marketing: Do’s and Don’t: Tips on Facebook

August 31st, 2010 · No Comments

This post covers some tips and insights about Social Media Marketing.

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Tags: 360° Marketing · Social media

#2 Social Media Marketing Series:How to effectively engage consumers on a branded Facebook Page?

July 31st, 2010 · 2 Comments

This article is the #2 covering the learnings and tips on marketing activities on Official Facebook Pages:. 8 brands and sectors are analyzed: Sephora, Louis Vuitton, Jaeger-Lecoultre, Innocent Smoothies, Salomon, Etam, Starbucks and Kiehl’s.

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Tags: 360° Marketing · Buzz marketing · Fashion · Luxury industry · Selective retail · Social media

Food For Though: Future of Retail and Social Marketing Analytics

June 30th, 2010 · No Comments

Very interesting insigts leading to ONE conclusion: Customer Centric experience has overtaken Thinking On & Off line

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Tags: 360° Marketing · E-commerce · Selective retail · Social media

#1 Social Media Marketing Series- How to animate effectively a Branded Fan Page on Facebook?

May 31st, 2010 · 2 Comments

This article is the #1 out of 2 covering the learnings and tips on marketing activities on Official Facebook Pages:. 8 brands and sectors are analyzed: Sephora, Louis Vuitton, Jaeger-Lecoultre, Innocent Smoothies, Salomon, Etam, Starbucks and Kiehl’s.

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Tags: 360° Marketing · Buzz marketing · Consumer goods · E-commerce · Fashion · Luxury industry · Selective retail · Social media

Insights on Social Media Monitoring for Luxury Brands: Facebook, Twitter, Blogs and Forums.

April 30th, 2010 · 1 Comment

This article gives some higlights of Social Media Monitoring with the Luxury Industry. Some figures and conclusions from a business anlysis related to Louis Vuitton, Breitling or Jaeger Lecoultre brands.

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Tags: 360° Marketing · Customization · Fashion · Luxury industry · Social media